How to Recruit Like a Marketer

Webcast Highlights:

• How to create “touch points” to attract candidates
• How to use analytics to predict pipeline growth
• How to prepare for new specialized roles in HR

The rise of LinkedIn recruiting marked HR’s entrance into the social sphere, where recruiters could broaden their reach far beyond referrals and rolodexes. But that was just the beginning. Now, HR professionals must think of themselves as marketers and embrace the tactics of brand management, lead nurturing, conversion tracking, and more. 

Join us on Thursday February 16th as OutMatch presents “How to Recruit Like a Marketer.” CEO and HR expert Greg Moran teams up with Chief Marketing Officer Jason Ferrara to talk about how their two worlds have collided, and how to best navigate the new terrain of HR marketing.

“We can’t ignore the influence that marketing has had on HR. It’s not a question of if, but how we should be applying these techniques in recruiting and hiring,” says Moran.